What I Write
Consumer & B2C Copy
B2B / Corporate Copy
SEO Blog & Landing Pages
Email & SMS Campaigns
Social Media
White Papers & Case Studies
Scripts (Video & Voiceover)
Pitch Decks & Proposals
Industries
Healthcare & Pharma
Industrial Automation
Finance, Banking & Insurance
Real Estate
Communications Technology
Higher Education
Lifestyle & Wellness
Philanthropy & Nonprofits
Tools & Skills
Adobe CC (PS, ID, Pr, Au)
G Suite / Google Search Console
Google Keyword Ads
ChatGPT
Constant Contact
Microsoft Office
FileMaker Pro
Professional Certifications
Google SEO Fundamentals (UC Davis) • Prompt Engineering for ChatGPT (Vanderbilt University) • Writer.ai Power User
Copywriting Experience
Perficient • April 2024–Present • Freelance
Global digital consultancy serving major American and multinational corporations
Honeywell Industrial Automation — One of 3 lead copywriters on a full website rewrite; delivered ~500 pages across multiple industries including physical security, cybersecurity, oil & gas, and mining & manufacturing under rolling weekly deadlines.
Caterpillar (CAT Rental Store) — Wrote video script and use-case narrative for an executive presentation introducing CAT's new omnichannel digital rental platform.
Quantum Fiber — Wrote SEO blog series and business case studies for a fiber-optic ISP serving 16 U.S. states.
HAP — Wrote email and SMS copy for a multi-channel AEP campaign driving lead capture and brand awareness for a Michigan-based nonprofit health plan's 2026 Medicare Advantage Plans.
Progressive Commercial — As part of Progressive’s overall digital content strategy, I wrote SEO blog articles on commercial insurance products and comparisons for business owners.
New York Bankers Association (NYBA) • April–November 2025 • Freelance
Provided creative direction and copy for email, SMS, and social media campaigns driving member engagement for conferences and events across New York State's banking community.
Tishman Speyer • March 2024–May 2025 • Freelance
Developed copy for a soft rebrand of the multinational real estate firm's Studio division, including full website copy (U.S. and Brazil properties) and customer-facing sales language.
The T!LT Group • 2020–2024 • Freelance
Strategic marketing and communications agency
Dentsply Sirona— Wrote convention copy (email, social, VIP outreach, multimedia prospectus) for DS World 2021, the annual event for the world's largest dental products manufacturer.
Henry Schein Dental — Provided web, email, flyer, and exhibitor prospectus copy for the THRIVELIVE 2023 conference.
Galderma — Wrote voiceover scripts for nationwide meetings for dermatology professionals.
United Way Worldwide — Provided copy for sales sheets and decks for international donor-advised giving programs.
7-Eleven International — Developed themes and copy for ESG grant initiatives supporting 7-Eleven franchisees worldwide.
The Southern Medical Association (SMA) — Provided multi-channel copy across email, social media, podcast scripts, and web for member-facing communications covering continuing education, scholarships, and exclusive member benefits.
The Medical Group Management Association (MGMA) — Wrote white papers for MGMA Connection magazine on physician recruitment and value-based healthcare delivery.
Fueled Collective — Helped draft a successful new business proposal, then developed email, social media, and brand identity copy to position an innovative Cincinnati coworking space as a luxury hospitality brand.
Monroe University • 2020–2024 • Freelance
Provided complete copy for Monroe’s online viewbook for prospective students, as well as for email campaigns for students and high school administrators.
Wrote King Graduate School's complete program catalog (master's degrees across 15+ fields).
Performed a full SEO rewrite of ~100 degree-program landing pages, including separate online/on-campus versions with competitor analysis and external link strategy.
MIT Technology Review • 2021–2022 • Freelance
Email and social media copy for a lead generation campaign to grow the magazine's subscriber base.
Golden Hippo Media • 2019–2020 • Freelance
SEO blog content for health & wellness consumer brands including LCR Health, ActivatedYou, Dr. Marty, and Power Life by Tony Horton.
Additional Experience
School of Visual Arts, MFA Visual Narrative Program • 2014–Present • Adjunct Professor
Freelance Archival Producer • 2010–2022 — Worked with clients including HBO, MTV, WNET|Thirteen, the band R.E.M., Pepsico, and publishers Macmillan Learning and Hachette to produce documentary films and books for general audiences.
Education
NYU Tisch School of the Arts • MFA, Acting
Johns Hopkins University • BA, Writing Seminars